89

of people are likely to recommend a brand after a positive brand experience on mobile.

Google/Purchased, U.S., “How Brand Experiences Inspire Consumer Action,” n=2010 U.S. smartphone owners 18+, brand experiences=17,726, April 2017.

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of people say their phones reduce stress and/or anxiety in their lives.

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of people say they’re more likely to revisit and/or share a mobile site if it is easy to use.

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