Emerging Technology Video

Relevant video ads get 3X the attention compared to the average video ad.

Related Data

Emerging Technology Video Data & Measurement
60%

of overall YouTube watch time still comes from mobile.

Google Internal Data
Emerging Technology Video Data & Measurement

TV is YouTube's fastest growing screen with 70% growth in the past year.

Google
Video Food & Drink

Watch time of "new recipes” videos in Canada has increased 140% in the last year.

Google
Video Beauty

Watch time for “makeup transformation” videos in Canada has increased over 80% in the last year.

Google
Video Food & Drink

Watch time of “keto diet” videos in Canada has increased 320% in the last year.

Google
Video

People are using YouTube to learn about home renovation, with watch time increasing over 200% in the last year.

Google