Search Consumer Insights Consumer Goods Micro-Moments

In the past two years, we've seen a more than 60% increase in searches for the "best" deodorants.

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Search Consumer Insights Consumer Goods

In the past two years, we've seen more than a 140% increase in searches for the "best" umbrellas.

Google
Mobile Search Consumer Insights

Searches for "best" have shown higher growth among low-consideration products than high-consideration products over the past two years.

Google
Mobile Search Consumer Insights

Mobile searches for the term "best toothbrush" have grown over 100% in the past two years.

Google
Search Consumer Insights Consumer Goods

There were more than 100,000 unique searches for "toothbrush" in the past year alone.

Google
Mobile Search Consumer Insights

In the past two years, mobile searches for "product reviews" have grown over 35%.

Google
Mobile Search Consumer Insights

Mobile searches for "toothbrush reviews" have more than doubled over the past two years.

Google