Smart speakers, smartwatches, wireless headphones, and wireless speakers are among the top consumer electronic devices purchased on a mobile phone. Gaming consoles, smartphones, and smart TVs are still typically purchased in stores.

of German consumers said they look poorly on brands with mobile sites that are not designed for use on a smartphone.

of Japanese consumers are more likely to purchase from an app or a mobile site that allows them to earn points for their purchases.

of Japanese consumers said their smartphone helps them to be more productive.

of Japanese consumers said they will not consider purchasing from a brand if it has a poorly designed mobile site.

of Japanese consumers said they can be loyal to a brand without having the app on their phone.