Consumer Insights Travel Experience & Design Programmatic The No. 1 reason a high-value traveler chooses to book with a particular brand is customer service, not a loyalty program. Appears In How brands are winning loyalty from today’s frequent travelers Related Content Why it’s time for travel marketers to rethink loyalty How one travel marketer turned the typical use cases for video and search upside down How to win travelers in the age of assistance Related Data Consumer Insights Travel Experience & Design High-value travelers make an annual average of 7 airline bookings. Consumer Insights Travel Experience & Design High-value travelers make an annual average of 9 hotel bookings. Consumer Insights Travel Experience & Design Only 21% of high-value travelers will sacrifice comfort for a lower price. Consumer Insights Travel Experience & Design 87% of high-value travelers have status with at least 1 airline or hotel brand. Consumer Insights Travel Experience & Design Loyalty programs rank No. 4 in consideration when high-value travelers choose a brand to book travel with. Consumer Insights Travel Experience & Design 60% of high-value travelers consider customer service as their priority when choosing a brand for booking travel. Get the latest data, insights, and inspiration from Google. Subscribe Follow us on LinkedIn Follow us on Twitter Follow us on Facebook Follow us on Youtube Subscribe to our RSS feed