25

of people who own a voice-activated speaker say they keep their device in a bedroom.

Google/Peerless Insights, “Voice-Activated Speakers: People’s Lives Are Changing,” n=1,642, U.S. monthly active voice-activated speaker owners (Amazon Echo/Dot and Google Home) A18+, Aug. 2017.

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Related Data

78

of US holiday shoppers 18+ who visited a store turned to online search prior to going

2017-2018 Google/Ipsos
80

of smartphone users are more likely to purchase from companies with mobile sites or apps that help them easily answer their questions.

January 2018 Google/Ipsos
76

of U.S. travelers would be likely or extremely likely to sign up for a brand’s loyalty program.

December 2017 Google/Phocuswright

of elite U.S. airline loyalty program members would pick a different airline to get a better price, schedule, or route.

December 2017 Google/Phocuswright
36

of U.S. travelers would pay more for more tailored information and experiences.

2017 Google/Phocuswright

international travelers are interested in using digital assistants to research or book travel.

December 2017 Google/Phocuswright