Apps
20%

of searches in the Google App are now done by voice.

Related Data

Apps Mobile Retail
70%

of Japanese consumers are more likely to purchase from an app or a mobile site that allows them to earn points for their purchases.

Google/Heart+Mind Strategies
Apps Mobile Retail
63%

of Japanese consumers said they can be loyal to a brand without having the app on their phone.

Google/Heart+Mind Strategies
Apps Mobile Retail
23%

of Japanese consumers who have deleted their favorite brand's app said they didn't shop the brand often enough to warrant using it.

Google/Heart+Mind Strategies
Apps Mobile Retail
20%

of Japanese consumers who have deleted their favorite brand's app said its app was taking up a lot of memory.

Google/Heart+Mind Strategies
Apps Mobile Retail
16%

of Japanese consumers who have deleted their favorite brand's app said its mobile site is easier to use than or just as good as its app.

Google/Heart+Mind Strategies
Apps Mobile Retail
63%

of Japanese consumers are more likely to revisit and/or share an app if it is easy to use.

Google/Heart+Mind Strategies