As of 2016, Americans spend 40% more time online than on TV.

eMarketer, "Average Time Spent per Day with Major Media by U.S. Adults, 2013–2018," Apr. 2016.

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Over the past year, watch time on YouTube of episode and movie recaps has more increased 50%.

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90% growth in watch time of episode preview and prediction videos on YouTube over the past year.

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