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  • This calls for halls
  • Halls
  • McGarry Bowen

If an ad generates a feeling, an emotional response, then it has done its job. This TrueView spot makes the viewer feel so uncomfortable with the splattering cough of a sick kid. The extreme close up of the grimacing father is brilliant, coupled with a great super. No words spoken, but the story is clear… even with only 6 seconds to work with.

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