Ryan Stonehouse, Sales Lead of New Advertising Products at Google, shares what makes Google+ unique. He says it was created as a reflection of the way people are building relationships with brands and each other offline. As such, it requires some help from people and brands to reach its full potential.
- November 2011
Today, people want to create relationships the same way they do person-to-person. We're beginning to create relationships with brands. And in return, they expect a heck of a lot more as brand marketers.
Ryan StonehouseRyan Stonehouse