Women's fashion label Rebecca Minkoff knows its shoppers well: They're millennials driven by digital, who want to control every phase of their shopping experiences. Learn more about the brand's "connected store" approach, which empowers customers to select their own level of service.

August 2015
"The new definition of luxury is being able to be empowered to select the service level that she wants, when she wants, on the device that she wants."

—Emily Culp, SVP of Omnichannel and E-Commerce for Rebecca Minkoff