Consumers are moving across media channels and switching devices throughout the day. How can marketers best reach them with search in all of these moments? And how can search campaigns become part of their broader efforts to drive performance? Watch as agency thought leaders from Digitas, iProspect, Performics and Resolution Media share their viewpoints on how digital marketing platforms can help.
If you haven’t put in the time and effort to have the right communication with somebody at the right time, you’re wasting an enormous opportunity.
—Sean McDonald, Vice President and Group Director, Digitas