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Driving on a Digital Path in Egypt

The average car shopper in Egypt visits 2.4 dealerships before making a purchase. So how can you get more people in the door using digital? It’s about getting through to consumers in the right way at the right time. In Egypt today, 46% of consumers use digital while shopping, so brands who engage with them online are reaping the rewards. Find out how with this video series on making sure your media allocation is in line with your target audience.