Local Articles Articles and deep-dive reports getting to the heart of issues affecting digital marketers. Share this page Close Email Copy Link Copied Linkedin Twitter Facebook Whatsapp Xing VK Collection Collection Know your audience Middle East & North Africa Article Article The 4 focus areas of MENA’s rising fashion e-commerce scene Egypt Article Article YouTube creators share their fashion must-haves during the Eid season (and beyond!) North Africa Article Article Top 3 tips for marketers ahead of African Cup of Nations 2019 in Egypt Middle East & North Africa Article Article It’s Time to Make Travel Personal Europe Article Article How YouTube creators help others make travel decisions by virtually experiencing destinations beforehand Turkey Article Article Audience Targeting vs Demographic Targeting Article Article The YouTube Effectiveness Guide: Turn Attention into Action Middle East & North Africa Article Article Mother’s Day Special: How Motherhood Content Creators Established a Supportive Community on YouTube Middle East & North Africa Infographic Infographic Mother's Day Retailers' Guide Kingdom of Saudi Arabia Infographic Infographic Infographic: Valentine's Day in MENA Article Article The Power of Business Experimentation Middle East & North Africa Article Article Best MENA Ads in 2018 Middle East & North Africa Article Article Looking Ahead to 2019 with Lessons from the Past in MENA Global Article Article Why more MENA e-commerce players are embracing Black Friday Middle East & North Africa Article Article How digital education is transforming job opportunities for women and youth in MENA Kuwait Article Article Why professional content and VR are driving new car sales Perspective Perspective How to use context and targeting for stronger brand impact Middle East & North Africa Perspective Perspective The retail customer experience in MENA: Benchmarking the region’s retailers Middle East & North Africa Article Article Top of the class: 5 MENA insights to boost your back-to-school campaign Article Article YouTube Research: Sound - Does it matter if ads are audible? Article Article YouTube Creator Stories: How Haifa creates travel content to bridge cultural gaps Global Article Article ALJ Toyota Khebayyes & Abu Hurayyes YouTube ad wins 2018 Lantern award Article Article Video planning: Getting the biggest brand lift for your budget Europe, Middle East & Africa Infographic Infographic World Cup Trends on YouTube Egypt Article Article E-commerce Series Part 1: Prepare Article Article Programmatic Series: Getting Value out of Your Data Middle East & North Africa Article Article Back to School Kingdom of Saudi Arabia Article Article E-commerce Series Part 2: Activations Middle East & North Africa Article Article Theme Parks: Data Shows Taste for Adventure Europe, Middle East & Africa Article Article Creator Spotlight: The Saudi Reporters Middle East & North Africa Article Article Profiling the MENA Traveler: Complexities and Preferences Kingdom of Saudi Arabia Article Article The Rise of Fashion E-Commerce in Saudi Arabia Japan Article Article Targeting People is Not Enough Anymore: What You Tell Them is Essential Kingdom of Saudi Arabia Article Article Spotlight on STC: A Bold Brand’s Commitment to the Video Economy Article Article E-commerce Series Part 3: Measurement Norway Article Article YouTube Creator Stories: How Noor Stars connects with her audience of young female viewers Article Article Ramadan Insights Series Part 4: Evaluation and Measurement Europe, Middle East & Africa Article Article YouTube Creator Stories: Esswara Creates Success from Humble Beginnings Kingdom of Saudi Arabia Article Article Creator Spotlight: Meet Njoud Al Shammari Know your Audience
