According to Google’s Connected Consumer Survey, digital is having a profound influence on how people in the UAE spend their time. The widespread use of mobile is a contributing factor, with the average person owning three connected devices! Today 91% of people in the UAE own smartphones, using them for a wide range of different online activities on a weekly basis, from social networking to email to watching video.

Visit www.consumerbarometer.com to get fully customizable insights, based on relevant local consumer data and your personal business goals, to develop a more informed marketing strategy and help you reach more consumers with the right message, on the right device, in the moments that matter to them.