Travel Industry Insights Collection Collection MENA Airlines Series 2018 United Kingdom Case Study Case Study AI: Machine-learning increases Tajawal’s campaign revenues by 44% Case Study Case Study Hotel search platform Trivago Uses Universal App Campaigns Optimised to In-App Events to Drive Installs Among Valuable Customers Case Study Case Study Case Study: How Etihad’s Virtual Reality YouTube Ad Drove Higher Revenue Case Study Case Study Travelstart’s conversion lift experiment quantifies display ads’ impact Middle East & North Africa Article Article Profiling the MENA Traveler: Complexities and Preferences Article Article YouTube Creator Stories: How Haifa creates travel content to bridge cultural gaps