Travel Industry Insights MENA Airlines Series 2018 AI: Machine-learning increases Tajawal’s campaign revenues by 44% Hotel search platform Trivago Uses Universal App Campaigns Optimised to In-App Events to Drive Installs Among Valuable Customers Case Study: How Etihad’s Virtual Reality YouTube Ad Drove Higher Revenue Travelstart’s conversion lift experiment quantifies display ads’ impact Profiling the MENA Traveler: Complexities and Preferences YouTube Creator Stories: How Haifa creates travel content to bridge cultural gaps