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A bargain hunter's favourite day: Black Friday insights

Flashback: The top 3 articles of September 2019

Belgium

Data silos are real. Here’s how Samsonite broke them down – and optimised their digital advertising

HBR Quick Take: Ben Jones on how marketers can keep up with the pace of change

YouTube viewers are going green. Here are 3 things marketers need to know

Sweden

2019 YouTube Works Sweden: Raising the bar in marketing effectiveness

Why data, diversity, and a radical company overhaul are front-of-mind for GroupM’s CEO

Inside Google Marketing: How we think about digital-first planning

What makes an ad unskippable? 4 industry leaders reveal what works for them

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Tools for marketers

Digital Maturity Benchmark

How does my data-driven marketing measure up? I want to create my roadmap to digital maturity.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.

Test My Site

Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster.

Market Finder

Market Finder gives you a head start on your international marketing strategy. It also helps you consider advertising solutions and the importance of analytics and measurement.