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Feature of the week

Danish furniture and the power of media mix modelling

Whether it's their online 'inspiration universe' or their in-store shopping experience, Danish furniture retailer ILVA knows a thing or two about omnichannel marketing. Discover how media mix modelling has been pivotal to help them meet customer expectations.

Danish furniture and the power of media mix modelling

Feature of the week

Danish furniture and the power of media mix modelling

Whether it's their online 'inspiration universe' or their in-store shopping experience, Danish furniture retailer ILVA knows a thing or two about omnichannel marketing. Discover how media mix modelling has been pivotal to help them meet customer expectations.

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