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Brand Flygresor Creative Agency Fabian Mannheimer; Hobbyfilm Media Agency Inhouse
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Brand mer Creative Agency Holy Media Agency Carat
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Brand Skånemejerier Creative Agency Smartfilm Media Agency Zenith
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Brand MediaMarkt Creative Agency Åkestam Holst Media Agency OMD
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Brand Telenor Creative Agency Acne Media Agency Starcom
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Brand Max Burgers Creative Agency Acne Media Agency Starcom
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Brand Samsung Creative Agency BLCK Media Agency Starcom
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Brand BMW Creative Agency INGO Media Agency Vizeum
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Brand KPA Pension Creative Agency Bloomy Ideas Media Agency Scream
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Brand Telia Creative Agency Forsman Bodenfors Media Agency Carat
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How was the YouTube Bumper Ads Leaderboard list created?

The YouTube Bumper Ads Leaderboard showcases some of the top :06 Bumper ads that people loved this year. Ads were initially ranked by an algorithm that factors in total views and engagements and then ranked by a user creative ratings survey run by Ipsos. The survey considers four parameters: Likeability, memorability, emotion and brand linkage.