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YouTube Ads Leaderboard: Cannes 2017

With Cannes Lions 2017 on the horizon, our special edition Leaderboard celebrates the most popular global video ads since last year's festival. These ads represent 11.8 million hours watched and 416 million views for the whole Leaderboard!

Nike Football Presents: The Switch ft. Cristiano Ronaldo, Harry Kane, Anthony Martial & More

Brand

Nike

Creative Agency

Wieden+Kennedy

Media Agency

Mindshare, Wieden+Kennedy

1

Knorr #LoveAtFirstTaste

Brand

Knorr

Creative Agency

MullenLowe

Media Agency

PHD, Mindshare

2

Clash of Clans: Hog Rider 360°

Brand

Supercell Clash of Clans

Creative Agency

Barton F Graf

3

Best Day Of My Life | Shell #makethefuture

Brand

Shell

Creative Agency

Possible

Media Agency

MediaCom

4

How to Use a Raw Egg to Determine if Your Mattress is Awful - #PURPLE

Brand

Purple

Creative Agency

Harmon Brothers

5

This is a phone.

Brand

Samsung Mobile

Creative Agency

Leo Burnett

Media Agency

Starcom Worldwide

6

The Unexpected John Cena Prank | Hidden Camera

Brand

Cricket Wireless

Creative Agency

Shareability

Media Agency

MEC

7

Budweiser 2017 Super Bowl Commercial | “Born The Hard Way”

Brand

Budweiser

Creative Agency

Anomaly

Media Agency

MediaCom

8

A Better Super Bowl | NFL Hyundai Super Bowl LI

Brand

Hyundai Motor America

Creative Agency

Innocean USA

Media Agency

Canvas Worldwide

9

2017 Kia Niro | “Hero’s Journey” Starring Melissa McCarthy

Brand

Kia Motors North America

Creative Agency

David&Goliath

Media Agency

Canvas Worldwide, Innocean Worldwide

10

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