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The summer football fever is apparent in a handful of ads this month that touch on the highs that we experience by engaging with the sport, while other ads made us laugh out loud in the office with no shame because they are seriously funny. Here’s a round-up of this month’s most popular ads on YouTube.

1

Mountain Dew - KickStart

Guys sitting on a couch, half asleep, become dancing machines after a sip of Kickstart.

Creative Agency

  • BBDO

Media Agency

  • OMD

Brand

Mountain Dew Arabia
2

Our #1 Fans

Egyptian football fans will delight in their favorite players singing about their gratitude for support in this moving ad.

Creative Agency

  • JWT

Media Agency

  • MEC

Brand

Vodafone Egypt
3

#DailyPartner

Beko is the official partner of Barcelona’s football team, but also your partner in the highs and lows of daily life.

Creative Agency

  • McCann Barcelona

Media Agency

  • Zer

Brand

Beko Egypt
4

Extra Social Media Credit

You know when your mom asks you to send her pictures of you, your siblings, cats, plants, the wall… and you’re worried about credit?

Creative Agency

  • FP7

Media Agency

  • Universal Media

Brand

Orange Egypt
5

#JustAHaircut with Mona Zaki

Keep your hair healthy with regular trims and donate cut tresses to women battling cancer.

Creative Agency

  • Circus

Media Agency

  • Universal Media

Brand

L'Oréal
6

Euro 2016 is Coming

A little boy does chores all summer to buy a ticket to the Euro 2016 football games, but tickets sell out. Pure heartbreak.

Brand

HyundaiWorldwide
7

Fish Experiment

Passersby in a Saudi Arabian mall were asked what smell bothers them most at home and the answer? When fish is cooked.

Creative Agency

  • Grey ME

Media Agency

  • starcom Mediavest

Brand

Febreze Arabia
8

Drive With a Smile

Admit it: have you used your phone while driving? Etisalat urges us to drive with a smile, not with our mobiles.

Creative Agency

  • Caviar/Joy Productions

Media Agency

  • Initiative

Brand

Etisalat UAE
9

Tantalize Tastebuds

Those closeups of caramel drizzling on top of a big scoop of ice cream with brownie pieces will make you wish every day was ‘sundae.’

Creative Agency

  • Amber

Media Agency

  • Magna

Brand

BaskinRobbinsGulf
10

The All-New Chevrolet Spark

Chevrolet’s new phone integration technology allows you to always stay connected so you never miss out.

Creative Agency

  • CW

Media Agency

  • Carat

Brand

Chevrolet Arabia

What is the Youtube Ads Leaderboard?

The Youtube Ads Leaderboard showcases the most creative ads the people choose to watch each month. Ads are determined by an algorithm that factors in paid views, organic views and audience retention (how much of a video people watched).

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