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Feature of the week

Malcolm Gladwell and Byron Sharp: Helping brands decode consumer decisions

Discover why consumers struggle to make decisions and how brands can guide them through complex purchase journeys.
Malcolm Gladwell and Byron Sharp: Helping brands decode consumer decisions

Feature of the week

Malcolm Gladwell and Byron Sharp: Helping brands decode consumer decisions

Discover why consumers struggle to make decisions and how brands can guide them through complex purchase journeys.

Consumer Insights

Asia Pacific Article
Article

Your 2022 guide to drive retail sales and reach new customers with Google

India Visual Story
Visual Story

Speak your customer’s language

Indonesia Article
Article

Get ahead with the latest omnichannel marketing opportunities for Ramadan 2022

Asia Pacific Article
Article

Ready for 2022: Marketing strategies and consumer insights that will help you plan for the future

Asia Pacific Article
Article

Beyond 2021: What’s next for gaming in APAC?

Asia Pacific Article
Article

Aerial views: How brands can cater to a new breed of traveler as borders reopen

Philippines Article
Article

The Philippines’ seismic shift to digital finance: A never-before opportunity for brands

Southeast Asia Article
Article

e-Conomy SEA 2021: Roaring 20s — The SEA Digital Decade

Marketing Strategies & Innovations

Asia Pacific Article
Article

Speed, scale, success: Unlocking business growth with Search automation

Asia Pacific Article
Article

The future of ads has arrived: How 3 brands use automation to grow their e-commerce business

Asia Pacific Article
Article

New opportunities in e-commerce: Unlocking the value of third-party ads for online shoppers

Indonesia Article
Article

Attention please: How to get Indonesia’s online shoppers to notice your brand

Asia Pacific Article
Article

What users in APAC say about apps they love: Your essential app marketing strategy

India Perspective
Perspective

How a CMO successfully unified sales and marketing to power long-term growth

Hong Kong Article
Article

Understanding the desires of people in Hong Kong: What successful YouTube campaigns reveal

Vietnam Article
Article

3 marketing pitfalls brands in Vietnam should avoid to unlock the power of Search

In-Depth Reading

Building more inclusive marketing and diverse corporate cultures

Perspectives, insights and resources for expanding diversity, equity and inclusion in our work and beyond.

35 Articles

Ready, set, play: Insights from the world of gaming

Explore our gaming collection to get insights on the latest trends, opportunities and tips on building marketing strategies.

13 Articles

Experiment with Google Ads

From case studies to testing methodologies, tools and solutions, learn how experimentation can pave your path to proven success.

46 Case Studies

The future of retail has arrived

Stay on top of the latest retail trends and insights that are helping brands improve omnichannel customer experiences.

19 Articles

Marketing lessons from the pandemic

Strategic insights, tools and other resources to help you navigate uncertainties.

53 Articles

Insights on Asia Pacific

Get advice for driving performance in the world's fastest growing internet market.

11 Collections

Insights from industry leaders

Explore our video collection for the latest industry intelligence that's building, shaping and changing marketing and its future.

24 Videos

Getting personal with Indonesia's business leaders

Hear from business leaders in Indonesia on how marketers can prepare for the future and navigate through times of uncertainties.

6 Videos

Tools for marketers

  • Google Trends

    Gauge consumer search behavior with real-time search trends.

    Open

  • Test My Site

    Test your mobile site speed and deliver a better experience.

    Open

  • Market Finder

    Get data and insights to identify your next global markets.

    Open

  • Rich Media Gallery

    Browse innovative creatives from top advertisers and agencies.

    Open
See all tools