Insights you want.
Data you need.

When the news industry met the Google News Initiative

2018 in review: Looking back on your favorite consumer insights

e-Conomy SEA 2018: Southeast Asia's internet economy hits an inflection point

Indonesia

Year in Search: 2018 insights for brands

Masters of Mobile

'Tis the season to shop in APAC

Indonesia

Ringing results: How Samsung found success in Indonesia’s smartphone-savvy market

Banner blindness: How Adidas scored to win the attention of SEA World Cup fans

The New York Times and content in the digital age

Malaysia

Mindvalley inspires action by thinking like a creator

Top YouTube ads people watched in APAC, October 2018

India

How Truecaller used Programmatic Guaranteed and grew 100%

Daraz brings Black Friday to Pakistan with comprehensive digital campaign

3 ways digital video has upended shopping as we know it

Malaysia

Malaysia’s traditional businesses use YouTube to catch up to their digital customers

The hunt for the perfect gift: Thoughtful shoppers need your help

The role of insights in the modern APAC marketer’s playbook

Experiment with Google Ads

Take a deeper dive

Ad Channel

Tools & Research

Trends + Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Tools for marketers

Shopping Insights

A robust tool that helps you gauge trends by city, region, and season with search volume data for more than 6,000 products and services.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.

Display Benchmarks

Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.

Consumer Barometer

Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories.