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Cloudy with a chance of sales: What weather-based marketing means for brands in India

Article April 2019

3 Filipino industry leaders share their winning strategies for captivating viewers

Article April 2019

Winning Ramadan with digital

Collection - 3 Items

The Philippines YouTube Ads Leaderboard: H2 2018

Ads Leaderboard April 2019

Why India’s leading OTT providers are turning to YouTube to engage entertainment lovers

Article April 2019

Test, learn, apply: How a cross-media study helped Samsung boost marketing efficiency in the Philippines

Article April 2019

How performance agencies can thrive in a data-driven world

Perspective April 2019

3 keys to smarter audience discovery with machine learning

Article April 2019

Why we play: Uncovering attitudes and motivations of APAC’s mobile gamers

Article April 2019

How digital is changing the game for India’s auto and retail industries

Article March 2019

ZALORA launches a runway-worthy campaign by focusing on cost-effective viewable reach

Case Study March 2019

Perspectives: APAC publishers in the digital era

Collection - 6 Items

Masters of Mobile

Collection - 7 Items

Experiment with Google Ads

Collection - 8 Items

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Tools & Research

Trends + Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Tools for marketers

Shopping Insights

A robust tool that helps you gauge trends by city, region, and season with search volume data for more than 6,000 products and services.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.

Display Benchmarks

Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.

Consumer Barometer

Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories.