Insights. Ideas. Inspiration.

Take your marketing further with Google. Think with Google.

Feature of the month

Navigating uncertainty in an evolving market

When unforeseen circumstances affect our communities, it’s more important than ever for people to have access to helpful advice and accurate information. Explore our new collection to learn about protecting users, securing platforms, and more.

Local picks

Article
Article

Insights for publishers: How to build a culture of innovation with design thinking

Singapore Video
Video

Insights for publishers: Singapore Press Holdings on digital transformation in the news industry

Watch now
Malaysia Article
Article

Year in Search 2020: Malaysia

Article
Article

2020 insights: 3 trends every APAC brand should keep an eye on

Article
Article

2019 was a year of unskippable stories: Here’s what we learned from them

Article
Article

New research reveals APAC brands are reaching new heights in digital marketing maturity

Interview
Interview

In conversation with Sir Martin Sorrell: on programmatic, first-party data challenges, and India’s advantage

Watch now
Article
Article

Hear from 11 experts how brands can succeed with digital in 2020

Global insights

Perspective
Perspective

Inside Google Marketing: 5 principles guiding our media teams in the wake of the COVID-19 outbreak

Article
Article

How to stay on top of market trends in a dynamic environment

Article
Article

A guide to hosting virtual events on YouTube

In-Depth Reading

Going digital: How publishers can win in APAC

Discover how publishers can step up their digital capabilities by de-siloing their teams, using data-driven solutions, and more.

5 Items

Watch it here first: learnings from APAC’s industry leaders

Explore our video collection for the latest industry intelligence that's building, shaping, and changing marketing and its future.

12 Items

Think with Google in review: A look through the years

Take a spin through our top pieces from years past to get inspiration from markets across APAC to the rest of the world.

10 Items

APAC

Learn about the world’s fastest growing internet market that’s home to 60% of the global population.

10 Items

India

Find out more about this red-hot digital market with an online population of 400M.

10 Items

SEA

Get advice for driving performance in the region’s $100 billion internet economy.

18 Items

Measurement

Understand how to gather audience insights and drive growth using data and a value-led approach to measurement.

10 Items

Greater China

See how to stand out in this powerful digital and economic hub that encompasses China, Taiwan, and Hong Kong.

10 Items

Tools for marketers

Shopping Insights

A robust tool that helps you gauge trends by city, region, and season with search volume data for more than 6,000 products and services.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.

Display Benchmarks

Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.

Consumer Barometer

Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories.