Insights you want.
Data you need.

Vietnam

How collaborating with a YouTube creator helped one Vietnamese brand reach millions

Vietnam

Winning Tết in Vietnam: 3 lessons marketers can learn from award-winning campaigns

Hong Kong

Smarter Digital City 3.0: Highlights from the research

India

3 ways Indian auto brands can shift gears to reach female car buyers

Searching beyond cities: SEA’s non-urban opportunity

Debunked: 4 myths about programmatic marketing

India

5 tips to make your online video creative stand out this festival season

Hong Kong

Top YouTube ads Hong Kongers watched in Q2, 2019

How online video is empowering consumers in India to take action

Experiment with Google Ads

Take a deeper dive

Ad Channel

Tools & Research

Trends + Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Tools for marketers

Shopping Insights

A robust tool that helps you gauge trends by city, region, and season with search volume data for more than 6,000 products and services.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.

Display Benchmarks

Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.

Consumer Barometer

Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories.