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Feature of the week

In conversation with Sir Martin Sorrell: on programmatic, first-party data challenges, and India’s advantage

In a conversation with Matt Brocklehurst, Google’s head of platforms marketing, advertising trailblazer Sir Martin Sorrell shares his thoughts on how data drives better creative, the importance of transparency, and how brands should navigate 2020 and beyond.

Local picks

Article
Article

2019 was a year of unskippable stories: Here’s what we learned from them

Article
Article

Hear from 11 experts how brands can succeed with digital in 2020

Hong Kong Case Study
Case Study

3 lessons Klook learned in its first major foray into online video

Singapore Report
Report

Year in Search 2020: Singapore

Thailand Case Study
Case Study

Serving more than great eats: How Burger King used online video to drive sales

Indonesia Article
Article

Win your consumers this Ramadan by being there when it matters

Article
Article

Message received: What APAC’s messaging app developers and marketers need to know about their users

India Article
Article

A new brand of smartphone shoppers: How digital is changing the way Indians find their next device

Global insights

Interactive Feature
Interactive Feature

Digital wellbeing is about more than just screentime

Interactive Feature
Interactive Feature

We're always thinking about travel

United States Video
Video

Ask a researcher: How do needs drive intent?

Watch now

In-Depth Reading

Watch it here first: learnings from APAC’s industry leaders

Explore our video collection for the latest industry intelligence that's building, shaping, and changing marketing and its future.

6 Items

Think with Google in review: A look through the years

Take a spin through our top pieces from years past to get inspiration from markets across APAC to the rest of the world.

10 Items

2019 in review: Programmatic

Prime your teams for success in 2020 by taking a spin through five of 2019’s top reads about programmatic marketing.

6 Items

APAC

Learn about the world’s fastest growing internet market that’s home to 60% of the global population.

10 Items

India

Find out more about this red-hot digital market with an online population of 400M.

10 Items

SEA

Get advice for driving performance in the region’s $100 billion internet economy.

18 Items

Measurement

Understand how to gather audience insights and drive growth using data and a value-led approach to measurement.

10 Items

Greater China

See how to stand out in this powerful digital and economic hub that encompasses China, Taiwan, and Hong Kong.

24 Items

Tools for marketers

Shopping Insights

A robust tool that helps you gauge trends by city, region, and season with search volume data for more than 6,000 products and services.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.

Display Benchmarks

Get up-to-date industry benchmarks for your display campaigns. Filter by country, vertical, ad size, and ad format.

Consumer Barometer

Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories.