Insights. Ideas. Inspiration.

Take your marketing further with Google. Think with Google.

TWG_APAC_Australia_Collection_19June (1).gif

Feature of the week

What We’ve Learned From Over a Year of COVID

After over a year of changing our lives to adapt to the pandemic, we’re still having to pivot towards new ways of working, playing and interacting with others. Google has put together strategic insights, tools and other resources to help marketers navigate through this uncertainty.

Local picks

Looking back to move forward

Interactive Feature

Looking back to move forward: The 2020 APAC Year in Search Report

Article - Featured Image_FI (14).png

Roll out the red carpet: How content players are turning to YouTube for marquee launches

Article - Featured Image_FI (13).png

Important lessons for embracing customer lifetime value

Article - Featured Image_FI (12).png

Pivoting during a pandemic: APAC marketing leaders discuss the importance of an experimental mindset

Article - Featured Image _FI (4).png

Why APAC has been slower to embrace diversity, equity, and inclusion

Article - Featured Image_FI (11).png

The DEI divide: How inclusion and equity lag behind diversity in APAC

Article - Featured Image _FI (3).png

Year in Search 2020 — India’s Determined Progress

Article - Featured Image_FI (10).png

Diversity and inclusion: Better for your bottom line, best for your people

Global insights

4 COVID-era trends that will have a lasting impact on the products and experiences people want

What the pandemic taught us at Google about our own marketing organization

Google’s CMO shares 5 enduring lessons the pandemic has taught her

Readiness, resilience, and recovery: Lessons from over a year of COVID

What Google execs around the world learned from navigating the pandemic

1647_Thumbnail_DI-Collection-Page-.original.jpg

Building more inclusive marketing and diverse corporate cultures

In-Depth Reading

Ready, set, play: Insights from the world of gaming

Explore our gaming collection to get insights on the latest trends, opportunities, and tips on building marketing strategies.

Watch it here first: Learnings from APAC’s industry leaders

Explore our video collection for the latest industry intelligence that's building, shaping, and changing marketing and its future.

Experiment with Google Ads

Glean insights from the learnings of our key experiments with various brands across different industries and markets.

29 Case Studies

Going digital: How publishers can win in APAC

Discover how publishers can step up their digital capabilities by de-siloing their teams, using data-driven solutions, and more.

Level Up: A Guide to Succeed in Asia’s Gaming Market

Explore this gaming collection to uncover new developments, intriguing trends, and untapped markets on the rise in this vibrant region.

Insights on South East Asia

Get advice for driving performance in the region’s $100 billion internet economy.

Insights on India

Find out more about the second-largest digital market in the world with more than 500M internet users.

Insights on Greater China

See how to stand out in this powerful digital and economic hub that encompasses China, Taiwan, and Hong Kong.

Tools for marketers

GoogleTrends.png Thumbnail

Google Trends

Gauge consumer search behavior with real-time search trends.

TestMySite.png Thumbnail

Test My Site

Test your mobile site speed and deliver a better experience.

MarketFinder.png Thumbnail

Market Finder

Get data and insights to identify your next global markets.

RichMediaGallery.png Thumbnail

Rich Media Gallery

Browse innovative creatives from top advertisers and agencies.

Cookies help us deliver our services. By using our services, you agree to our use of cookies. Learn More

Plan big. Work smarter. Think with Google APAC. Sign up for the Think with Google APAC newsletter today.