This month’s leaderboard brought in a lot of laughs from countries all over the region, which shows that brands are finding novel ways to incorporate humor into their storytelling. Securing the top two positions on our list are Sơn Tùng M-TP’s short film collaboration with BITI’s HUNTER and Samsung Vietnam’s hilarious 22-minute sitcom episode, proving that a compelling narrative will always keep audiences hooked.

CHUYẾN ĐI CỦA THANH XU N | SƠN TÙNG M-TP x BITI’S HUNTER x NGUYỄN QUANG DŨNG | Official Short Film

Brand Sơn Tùng M-TP Official
1

Sitcom THỨ HAI KHÔNG HẠI ĐƯỢC AI - Tập 1 – Samsung Galaxy

Brand Samsung Vietnam
2

《好心有好抱》國民校草-李玉璽神帥捲袖 和泰揪你一起熱血行動│TOYOTA

Brand TOYOTA TW
3

[GUNNY MOBI] - CUPID KÌ CỤC TRUYỆN

Brand Gunny Mobi
4

The Blockbuster Sale Returns Feat. DDLJ

Brand Myntra
5

The official Samsung Galaxy On6 Unboxing: Tiger Shroff & Bharat Nagpal are #AlwaysOn

Brand Samsung India
6

[GUNNY MOBI] - HỌC ĐI RỒI TÍNH

Brand Gunny Mobi
7

Fate/Grand Order 配信3周年記念 TVCM

Brand TYPE-MOON MOVIE
8

YouTube

The ranking of ads in the leaderboard is determined by an algorithm that factors in organic and paid views, watch time, and audience retention.

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