Ramadan is a period of piety and deep reflection. For marketers in Indonesia, it’s also the busiest season of the year. In our Winning Ramadan Playbook 2020, we take a deep dive into consumer behavior. The playbook uncovers how brands can cut through the noise by creating campaigns that are both contextually relevant for this holy period and creatively appealing for audiences. Win this moment that matters most for Muslim consumers with our guide for Ramadan 2020.