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Data you need.

Latest trends and stories

The new primetime is personal

Make it personal: 5 rules of engagement for video ads that work

Forget about primetime. To attract viewers, follow their passions

“A leap of faith”: Samsung Australia’s journey to digital marketing maturity

Suncorp Australia’s bold, curious, and collaborative approach to digital marketing maturity advancement

How Aussie SMBs are using digital tools and technology to drive growth

The path to purchase for quick-service restaurants: How mobile and digital technology are reshaping Aussies’ meal times

Meeting consumer needs for a privacy-first future

Campaign effectiveness

Understanding the Aussie customer journey

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Marketing Resources

Advertising Channels

Consumer Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Consumer Insights

Tools for marketers

Google Trends

Use real-time search data to help you gauge consumer search behaviors.

Test My Site

Most mobile sites lose half of their visitors while loading. See your site's speed—and get tips on how to make it faster.

Consumer Barometer

Explore the role of online sources in the journey from consideration to purchase.

Display Benchmarks

Pull up-to-date industry bench marks for your display campaigns.