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Latest trends and stories

Tourism New Zealand Uses YouTube Bumper Ads to Turn Potential Travellers From Dreamers to Doers

Case Study Jun 2017

Why You Can No Longer Define Your Strategy by Channels

Interview May 2017

The Consumer Behaviors Shaping the Next Generation of Mobile Experiences

Perspective Jun 2017

Playbook for Creative Advertising

Collection Jun 2017

3 Ways Brands Are Innovating With YouTube Bumper Ads

Article Jun 2017

GSK Australia Puts Digital Video Ads to the Test

Article Jun 2017

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Consumer Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Tools for marketers

Google Trends

Use real-time search data to help you gauge consumer search behaviors.

Test My Site

Most mobile sites lose half of their visitors while loading. See your site's speed—and get tips on how to make it faster.

Consumer Barometer

Explore the role of online sources in the journey from consideration to purchase.

Display Benchmarks

Pull up-to-date industry bench marks for your display campaigns.