Consumer Insights

Understand how shifts in AU consumer behaviours, needs, and beliefs can inspire powerful insights that drive your business.

Australia & New Zealand Collection
Rethink the Line Animated Header.gif
Collection

It's time to rethink "The Line"

Asia Pacific Article
Insights on customer expectations for online and offline retail shopping
Article

Meet me in the middle: Turning opposing customer expectations into new retail opportunities

Australia & New Zealand Article
061521_TwG_AUNZ_FinanceThought_Featured.gif
Article

COVID-19 changed an entire generation’s attitude toward money — here’s what financial brands can do about it

Australia & New Zealand Infographic
042121_TwG_AUNZ_Rimmel_IG1_feature.gif
Infographic

What Aussie and Kiwi beauty lovers look for before clicking “add to cart”

Asia Pacific Article
Insights from search data for diversity, inclusivity and representation in marketing
Article

Planned a Pride campaign? Here’s what our data tells us

Australia & New Zealand Report
TwG_APAC_RetailGuide_Featured.png
Report

Be there for every shopping journey, with Google

More Consumer Insights