Coming July 14: Why brands need to be there at all times

July 2020

To help marketers connect with consumers in the right way, we distilled our two-year-long study on consumer behaviour into three actionable tips for winning brand love. In the final episode of our four-part series, we will unpack what our research means for both legacy and challenger brands looking to catch people’s attention in “The Messy Middle.”

Episode 1: Exploring “The Messy Middle”