Behind the scenes at Think Platforms 2018: Building trust, transparency, and value together
Advances in technology continue to redefine the relationships between brands, publishers, and consumers. With people spending more time online, alongside the continuing advances in intuitive and assistive tools for marketers, the expectation for trustworthiness, transparency, and value in today’s advertising ecosystem is more relevant than ever. During Think Platforms 2018, we explored opportunities for the industry to work together to deliver on these key themes. Watch the interviews with global executives from Google from this year’s event to see how you can build trust and provide value to consumers to help take your business to the next level through partnerships and collaboration.