Programmatic

Programmatic

Programmatic buying isn't just efficient — it leads to more sophisticated and relevant campaigns. Stay informed on the latest research and AU case studies about real-time bidding and data-driven creative.

Australia & New Zealand Article
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Article

The power of partnerships and first-party data: a Q&A with BCG, AustralianSuper, and Spark Foundry

Report
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Report

The publisher’s playbook for navigating today’s privacy environment

Report
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Report

The marketer’s playbook for navigating today’s privacy environment

Australia & New Zealand Article
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Article

“A leap of faith”: Samsung Australia’s journey to digital marketing maturity

Australia & New Zealand Article
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Article

Suncorp Australia’s bold, curious, and collaborative approach to digital marketing maturity advancement

Asia Pacific Article
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Article

Privacy + personalisation: How APAC brands can responsibly unlock the full value of first-party data