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Online shopping is the new window shopping. 63% of people globally say they bought something online that they saw in a YouTube video.

Related Data

81% of adults in Australia and 88% of adults in New Zealand under 55 now shop online.

9 in 10 retail dollars spent offline during peak season were influenced by digital.

Google searches for “click and collect” increased 4X since the beginning of COVID-19 and continued to grow 65% in 2021.

Advanced machine learning technology paired with human oversight can improve campaign performance by an additional 15%.

More than half of retail searches happen outside 9 AM–5 PM.

During peak retail season, 65% of online purchases were made on mobile.