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Latest trends and stories

YouTube’s Debbie Weinstein addresses what’s on Canadian marketers’ minds in 2018

Interview April 2018

The Data-Driven Marketer's Strategic Playbook: Canada Edition

Article March 2018

Marketing with machine learning: How brands in Canada can get started

Article February 2018

How data-driven marketing helps you act when the time is right

Article April 2018

No regrets: The 3 things driving the research-obsessed consumer

Article May 2018

Get creative with 6-second ads: Forget the cutdown, think sequence instead

Article April 2018

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Consumer Insights

Learn about consumer trends, from how people are using apps to video consumption on mobile.

Tools for marketers

Google Trends

Use real-time search data to help you gauge consumer search behaviors.

Speed Scorecard

Find out how your site ranks against your peers, by country and connection type.

Consumer Barometer

Explore the role of online sources in the journey from consideration to purchase.

Display Benchmarks

Pull up-to-date industry bench marks for your display campaigns.