2017 was a big year for Canada: We celebrated the country’s 150th birthday! In honour of all-things Canada, we’re showcasing the top 10 ads from a wide range of industries that resonated with Canadians throughout the year. Check out which ads made the list:

1

The Canadian Dream | Chevrolet Canada

Brand Chevrolet Canada Creative Agency McCann Media Agency Dentsu Aegis Network
2

SickKids VS: MomStrong

Brand Sick Kids Creative Agency Cossette Media Agency Search Engine People
3

WestJet rebrands as Canada Air – the #MostCanadian airline ever

Brand WestJet Media Agency Media Experts
4

The Great Canadian Chase

Brand Coca-Cola Canada Creative Agency Sid Lee Media Agency Carat
5

Nintendo Switch Super Bowl LI Commercial - Extended Cut

Brand Nintendo Creative Agency Leo Burnett Media Agency Zenith
6

Budweiser 2017 Super Bowl Commercial | “Born The Hard Way”

Brand Budweiser Canada Creative Agency Sid Lee Media Agency UM
7

Heineken | Worlds Apart | #OpenYourWorld

Brand Heineken Creative Agency Publicis Media Agency MEC
8

2017 Kia Niro | “Hero’s Journey” Starring Melissa McCarthy

Brand Kia Motors America Creative Agency Innocean Media Agency Innocean
9

Bringing Canadian Families Together | 150th Anniversary| Catelli® Pasta

Brand Catelli® Creative Agency Environics Media Agency Bam Strategy
10

iPhone 7 — The Rock x Siri Dominate the Day — Apple

Brand Apple Canada Creative Agency TBWA\Media Arts Lab Media Agency OMD

Methodology

This list highlights the brands that successfully used powerful storytelling and creative to grab their audiences’ attention. We took into account the total number of views with a focus on organic views. Videos are not ranked in any particular order.

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