Marketing case studies
Canada

Marketing case studies

Learn how Canadian marketers and brands are getting creative with digital campaigns, from search and YouTube video strategies to omnichannel wins.

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Canada Case Study
Illustration for article “How an auto brand used a video-first strategy to tell customers 7 different stories”
Case Study

How an auto brand used a video-first strategy to tell customers 7 different stories

Canada Perspective
Illustration for article “Digital transformation is more than having the right data, technology and people on your team — it’s about bringing them together”
Perspective

Digital transformation is more than having the right data, technology and people on your team — it’s about bringing them together

Canada Article
Illustration for article 3 Black Canadian entrepreneurs share e-commerce strategies for reaching new customers
Article

3 Black Canadian entrepreneurs share e-commerce strategies for reaching new customers

Canada Interview
Illustration for article How Sportsnet shifted its digital video strategy to keep audiences engaged
Interview

How Sportsnet shifted its digital video strategy to keep audiences engaged

Americas Case Study
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Case Study

Canadian companies are finding creative ways to reach Halloween customers

Canada Case Study
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Case Study

How brands are shifting their strategies to support Canadians during COVID-19

Case Study
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Case Study

Why simplifying your analytics strategy can save you time — and money

Canada Case Study
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Case Study

Repurposing your TV spot as your YouTube campaign? There’s a better way

Canada Case Study
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Case Study

How Joe Fresh used insights and YouTube influencers to win new holiday customers

Canada Perspective
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Perspective

How Indochino’s lean marketing team gets big results during the competitive holiday season

Canada Article
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Article

Rest is best: How IKEA harnessed the appeal of a good night’s sleep to drive customers to store

Europe Video
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Video

How a full-funnel YouTube campaign helped Vichy gain thousands of new customers

Video
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Video

Beyond expectations: How A&W found the right audiences on YouTube for its buzzy burger launch

Americas Article
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Article

Make it fast and frictionless: The best ways to win on the mobile web

Canada Article
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Article

How Hyundai Canada broke down the silos and gained a richer understanding of their customer