Smartphones have replaced Canadians’ maps, alarms, translators, and personal trainers. Are wallets next? Here’s a look at how Canadian consumers are using their phones to pay today and what they want from mobile wallet technology in the future.

Smartphones have replaced Canadians’ maps, alarms, translators, and personal trainers. Are wallets next? Here’s a look at how Canadian consumers are using their phones to pay today and what they want from mobile wallet technology in the future.
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1 Google/Kelton, "Rising Consumer Expectations Study," Dec 2016, Canada, Online study to a nationally representative sample of Canadians 18+, n=2,225 smartphone owners.
2 Google/Ipsos Connect, "Rising Consumer Expectations in the Micro-Moment," Dec 2016, Canada, n=1,317 Canada online smartphone users 18+.
3 Google/Kelton, "Rising Consumer Expectations Study," Dec 2016, Canada, Online study to a nationally representative sample of Canadians 18+, n=3,077.
4 Findings based on survey data collected online by Nielsen through the Mobile Wallet Study between Aug 22 to Sept 16, 2016, among 2,009 Canadian mobile device owners aged 18+.
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