The new generation of do-it-yourselfers are forgoing upgrading to new homes and instead reinventing and renovating their current homes. We gathered research on Canadians who have completed a DIY project in the past year and put together the five types of digital moments that take them from "before" to "after."
Canada
In Canada, Do-It-Yourself Becomes Do-It-Yourself-With-Your-Smartphone
April 2016
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