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Feature of the week

Empowering women: How a leading sports retailer raised awareness and revenue

Marketing with purpose. Discover how this major sports brand used its platform to raise awareness ⁠— and revenue ⁠— with a motivational campaign promoting women’s empowerment.

Local Picks

Ads Leaderboard
Ads Leaderboard

YouTube Ads Leaderboard - Poland 2019

Croatia Case Study
Case Study

The Universal Power of Storytelling: How a gaming studio won audiences around the world

Article
Article

Holiday recipes for success: Real-life stories to inspire your 2020 campaigns

Article
Article

Untapped potential: How digital challengers can grow with export

Poland Ads Leaderboard
Ads Leaderboard

YouTube Ads Leaderboard - Poland: December 2019

Slovakia Case Study
Case Study

Breaking through borders: How automation and a lean campaign structure can help international growth

Slovakia Case Study
Case Study

Think conversations, not (just) conversions: Engaging consumers with AI-powered advertising

Global Picks

Article
Article

3 things you can do right now to invigorate your marketing team for 2020

Video
Video

The search trends that defined Google’s Year in Search

Watch now
Article
Article

An expert guide to tackling the 8 challenges of attribution

Video
Video

What will marketing look like in 2030?

Watch now
Article
Article

Marketing pearls of wisdom from around the world this year

Tutorial
Tutorial

Less instinct, more structure: Borrow Google’s tips for hiring top marketing talent

In-depth reading

Export

Use these insights and success stories to discover how your business can get closer to consumers around the world.

12 Items

Retail

See how businesses that put data to work to understand new consumer behaviours are best positioned to overcome hurdles and win online.

21 Items

Digital Transformation

Are you taking advantage of the digital revolution? Use this collection to help your business achieve digital transformation.

16 Items

Agency

Discover how leading agencies are helping their customers get ahead in a complex digital world with data-driven insights.

24 Items

Tools for marketers

Digital Maturity Benchmark

How does my data-driven marketing measure up? I want to create my roadmap to digital maturity.

Test My Site

Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster.

Market Finder

Find audiences around the world who are likely to be interested in your products, services, or business. Simply enter keywords that describe your product or service, then select a region. You can choose specific markets or the entire world.

Consumer Barometer

Explore the role of online sources in the consumer journey—from consideration to purchase—across more than 45 countries and 10 product categories.