Aly Gibson Tout

Aly Gibson

Contributor, Video Marketing at Google
Ekaterina Petrova

Ekaterina Petrova

Contributor, Video Marketing at Google

1 Newzoo/Nevaly, "Let's Play Global 2016: How Video Influencers Are Revolutionising the Gaming Industry.”
2 Newzoo, via BBC Sport, “Esports 'set for £1bn revenue and 600 million audiences by 2020'”, 21 Mar. 2017.
3 YouTube Data, Global; classification as esports video was based on public data such as headlines, tags, etc., and may not account for every such video available on YouTube, Jan. - Dec. 2015 and 2016.
4 Google/Ipsos Connect, “Human Stories”, May 2017.
5 YouTube Data, Global; classification as how-to (incl. walk-through and let's play) videos was based on public data such as headlines, tags, etc., and may not account for every such video available on YouTube, 21 April 2017.
6 United Nations, “World Population Prospects 2015”, via Wikipedia.
7 YouTube Data, Global; for Ali-A's two channels Ali-A and MoreAliA, subscribers totaled 13,391,849 on 31 May 2017.