The YouTube Ads Leaderboard highlights branded video ads, that consumers choose to watch. In this edition for the first half of 2018 for Greece, we see how brands use successful story telling as well as organic content creation to engage with their audiences. Long-form content has established itself, while story telling becomes the way to build brand loyalty.

1

Lacta - Η γεύση της αγάπης - Η ταινία (The Taste of Love)

Brand Lacta Creative Agency Ogilvy Media Agency Carat
2

Ο Γιάννης Αντετοκούνμπο θέλει Milko

Brand Milko Creative Agency Rascal Media Agency Rascal
3

10 τύποι που πίνουν καφέ [S04E19]

Brand efood Creative Agency efood Media Agency efood
4

Jumbo Home-Spring 2018

Brand Jumbo Creative Agency Pollen Media Agency Pollen
5

Νέες λύσεις COSMOTE Family - Νέα Διαφήμιση

Brand Cosmo Creative Agency Ogilvy Media Agency Mindshare

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