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Data you need.

How marketers can ask the right questions and influence better business decisions

The rules of engagement: How to stand out over the holiday season on YouTube

5 steps to help marketers get ahead this Christmas holiday season

Mr Porter experiments with a new style of storytelling to reach holiday shoppers

How On the Beach pivoted their advertising strategy and saw a 72% higher conversion rate

YouTube viewers are going green. Here are 3 things that marketers need to know

How BBC Studios is making a shift from traditional to digital

How a focus on efficiency helped Holiday Autos increase bookings by 85%

Why every marketer needs to ‘be more pirate’ with their creativity

Here come the holidays: How to reach more shoppers than ever this year

What inclusive marketing looks like to me – and how to get there

Neil Perkin: 5 learnings on how to combine machine and human capability in marketing

Women’s sport is booming on YouTube. Here are five ways to reach its growing army of fans

The enduring fashion trend nobody understands: business casual

Learn how Search is getting smarter and what that means for advertisers

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Advertising Channels

Insights

Tools & Products

Tools for Marketers

Market Finder

Market Finder gives you a head start on your international marketing strategy. It also helps you consider advertising solutions and the importance of analytics and measurement.

Digital Maturity Benchmark

How does my data-driven marketing measure up? I want to create my roadmap to digital maturity.

Test My Site

Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.