Insights. Ideas. Inspiration. Take your marketing further with Google. Think with Google. Feature of the week Search insights to help you understand consumers: The U.K. saw rises in 'self employment income' and 'gaming monitor' Discover the five latest insights for U.K. consumer’s immediate needs, new day-to-day trends, and emerging behaviours. Local picks Article Article What retailers are doing right now to be customer-centric during uncertainty Article Article How to maintain team culture in a new world of remote working Article Article The at-home consumer: Learnings from the global lockdown Article Article How to lead brands through ‘the steepest learning curve of our professional lives’ Collection Collection Resources and insights to help you navigate uncertain times Collection Collection Google Trends insights to help you understand consumer behaviour throughout the COVID-19 pandemic Article Article Consumer behaviours are changing: 3 ways first party data can help you stay on top Collection Collection U.K. strategic insights Global insights Interactive Feature Interactive Feature Rising retail categories: What people are searching on Google right now Article Article How Google is stopping bad ads to protect users Article Article Inside Google Marketing: How the pandemic is making us change the ways we plan media Article Article Inside Google Marketing: Agility is the new growth Interview Interview The Think with Google Podcast Perspective Perspective Inside Google Marketing: Marketing measurement during a pandemic Article Article 5 ways brands can use apps to help their customers Article Article How to stay on top of market trends in a dynamic environment Get our newsletter Stay on top of the latest and greatest Subscribe In-Depth Reading U.K. strategic insights Drawing on search trends and consumer research, we identify the latest shifts in shopping behaviour – here's what it means for marketers. 3 Collections Watch the Out of Office video series with U.K. agency leaders The advertising landscape is in flux. We ask industry leaders what’s next for agencies, advertising and brands. 9 Videos Learn how to drive results with YouTube advertising We unearth the latest U.K. watch time trends and reveal the all-new rules of engagement, helping marketers to capture the love of viewers. 3 Articles Search is getting smarter, and this is what it means for advertisers With advances in machine learning, visual search and voice recognition – here's how Search is evolving and new ways for brands to use it. 6 Items Tools for Marketers Market Finder Market Finder Market Finder gives you a head start on your international marketing strategy. It also helps you consider advertising solutions and the importance of analytics and measurement. Digital Maturity Benchmark Digital Maturity Benchmark How does my data-driven marketing measure up? I want to create my roadmap to digital maturity. Test My Site Test My Site Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster. Google Trends Google Trends A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.