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From the importance of the huge Welsh fan base to the use of famous players to drive engagement, discover four trends to help brands win.
This Christmas, 40% of people will fake joy at unwanted presents and two-thirds are set to open at least one gift they don’t like.
YouTube Ads Leaderboard
Ads are determined by an algorithm that factors in paid views, organic views and audience retention
Using geo-testing with Google, EE and MEC found that for every 1 online sale from search, there was an additional 2.6 offline in-store sales.
Some of the insights that caught our eye from the 2015 UK Consumer Barometer.
Using a YouTube channel to house original and engaging content, Pepsi Max's 'Unbelievable' campaign connected with a new generation of cola drinkers
Video of MATCHESFASHION.COM CEO Ruth Chapman and COO Ulric Jerome on how they work with Google to help their expansion into 190 international markets.
Google's annual Year in Search report explores the people, places, and events that captured consumer interest in 2014. Here we pull out key trends and insights for marketers.