Insights you want.
Data you need.

The enduring fashion trend nobody understands: business casual

Fashion consumers are going ‘glocal’ with help from Google and YouTube

Search Excellence Playbook: Find what matters to your business

Search to YouTube and back again: Explore how customers move through the purchase journey

More relevant ad headlines boost efficiency and clicks for TalkTalk

It’s time to reinvent the way stories are told. Here are 3 proven approaches to try

The changing agency landscape: 5 ways to turn pains into gains by industry leaders

YouTube ads leaderboard: 2019 bumper ads edition

How consumer needs shape search behaviour and drive intent

Learn how Search is getting smarter and what that means for advertisers

How Bose reached consumers likely to make in-store purchases

How Rihanna’s Fenty Beauty delivered ‘Beauty for All’ – and a wake-up call to the industry

This is My YouTube video series

Lessons learned: How 11 brands are using digital marketing to transform their business

How Eurostar ads present the exact services users are searching for at the right moment

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Advertising Channels

Insights

Tools & Products

Tools for Marketers

Market Finder

Market Finder gives you a head start on your international marketing strategy. It also helps you consider advertising solutions and the importance of analytics and measurement.

Digital Maturity Benchmark

How does my data-driven marketing measure up? I want to create my roadmap to digital maturity.

Test My Site

Most mobile sites lose half of their visitors while loading. See how fast your site is and get tips on how to make it faster.

Google Trends

A real-time resource to help you gauge consumer search behaviors and gain key insights into your competitive set. See spikes, troughs, and trends with clear, colorful graphics.