With today's users experiencing almost every website on a variety of devices, it's become more and more important to adapt your site for optimized performance on smartphones, tablets and PCs. Take a look at a few examples of great, adaptive user experience for multiple devices.

Published
May 2013
Topics

Our multi-device world is changing the way we look at website design. From layout and visibility to context related content, here are a few examples of great, adaptive user experience for multiple devices.

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What the Chromebook site does well:

  • Mobile-friendly checkout experience
  • Option to find a store location for purchases
  • Consistent, touch-friendly experience across devices
  • Easy to navigate at any screen size

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What the Home Depot site does well:

  • Content and experience optimized for mobile: (Store Locator option prioritized)
  • Ability to buy from your phone and pick up in store, featuring real-time store inventory
  • Consistent, touch-friendly experience across devices
  • Easy to navigate at any screen size

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What the 1-800Flowers.com site does well:

  • Mobile-friendly checkout experience, including the option to click-to-call
  • Focus on "finding a gift fast", based on mobile customer insights
  • Easy to navigate at any screen size

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What the Starbucks site does well:

  • Content optimized for mobile (Find a Store option prioritized)
  • Consistent, touch-friendly experience across devices
  • Easy to navigate, regardless of screen size