Success stories

Success stories

Discover the best-in-class case studies in Search and YouTube, from leading brands and agencies.

Search stories

Northern Europe Article
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Article

Digital marketing transformation: A 3-step organisational action plan

United Kingdom Case Study
How Santander and iProspect gained more conversions by optimising their mobile UX and paid media spend
Case Study

How Santander and iProspect gained more conversions by optimising their mobile UX and paid media spend

Case Study
On the beach banner
Case Study

How On the Beach pivoted their advertising strategy and saw a 72% higher conversion rate

United Kingdom Case Study
How a focus on efficiency helped Holiday Autos increase bookings by 85%
Case Study

How a focus on efficiency helped Holiday Autos increase bookings by 85%

Case Study
Talk Talk banner
Case Study

More relevant ad headlines boost efficiency and clicks for TalkTalk

Global Case Study
Bose banner
Case Study

How Bose reached consumers likely to make in-store purchases

Canada Case Study
Eurostar banner V3
Case Study

How Eurostar ads present the exact services users are searching for at the right moment

YouTube stories

United Kingdom Case Study
How Airbnb used ad sequencing to bring their new product to life on YouTube
Case Study

How Airbnb used ad sequencing to bring their new product to life on YouTube

Global Case Study
MR PORTER experiments with a new style of storytelling to reach holiday shoppers
Case Study

Mr Porter experiments with a new style of storytelling to reach holiday shoppers

Case Study
1577- Rihanna Thumbnail
Case Study

How Rihanna’s Fenty Beauty delivered ‘Beauty for All’ – and a wake-up call to the industry

Case Study
Going beyond the TV screen: The business of Mr Bean on YouTube
Case Study

Going beyond the TV screen: The business of Mr Bean on YouTube

United Kingdom Case Study
Pepsi UK
Case Study

Quaker's data-driven, digital-first ads lift sales

United States Case Study
Nectar’s mattress sales rise and shine, with help from YouTube
Case Study

Nectar’s mattress sales rise and shine, with help from YouTube

United Kingdom Case Study
Babybel banner
Case Study

Babybel drives store sales among its target growth audience