Martijn Bertisen

Martijn Bertisen

Country Sales Director Google UK

1 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Reduced base: Pre-Black Friday / Cyber Monday Week (Nov 15-21) (n=332). Q1 – Tab 1]

2, 3 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Q25D – Tab 35]

4 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Q1A – Tab 2]

5 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Occasional: Shopping Occasions – Made A Purchase. Reduced base: Black Friday Week (Nov 22-28) (n=463). Q22F – Tab 153]

6 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Occasional: Shopping Occasions - Made A Purchase. Reduced base: Christmas Week (Dec 20-26) (n=494); Dec 13-19 (n=478). Q20 – Tab 85]

7 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Reduced base: Week After Christmas (Dec 27-Jan 2) (n=378). Q3 – Tab 7]

8 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Reduced base: Post Christmas (Dec 27-Jan 9) (n=695). Q3 – Tab 7]

9 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Reduced base: Excludes Holiday Shoppers who selected “Don’t Remember”. Post Christmas (n=637). Q29AA – Tab 78]

10 Google/Ipsos, “Holiday Study”, November 2018 – January 2019, Online survey, UK, n=2,999 online 18+ who shopped in the past two days. [Reduced base: Post Christmas (Dec 27-Jan 9) (n=695). Q26 – Tab 36]