steven_rampersad_headshot.jpg

Steven Rampersad

Analytical Consultant, Automotive Google U.K.
Hamel Soni, ‎Senior Industry Head, Automotive Google U.K.

Hamel Soni

Senior Industry Head, Automotive Google U.K.

1 Advanced Propulsion Centre U.K. — June 2020 — Strategic UK opportunities in passenger car electrification

2 Google Data, U.K., Jan - Dec 2018 vs Jan - Dec 2019, Range and Purchase & Financing Automotive Queries & Automotive Electric Searches

3 Google Survey, U.K., June 2020, ‘What would make you less likely to buy a battery powered electric vehicle (electric vehicles which run entirely on battery power & must be plugged)?’, N = 895

4 Google Data, U.K., Jan - Dec 2018 vs Jan - Dec 2019, Range, Battery Life & charging availability Automotive Queries & Automotive Electric Searches containing words like ‘range’, ‘how far’, ‘distance’, ‘charging’ and ‘battery life’.

5 Google Data, U.K., Jan - Dec 2018 vs Jan - Dec 2019, ‘Purchase & Financing’ and ‘Cost of Charging’ Automotive Queries & Automotive Electric Searches containing words like grant, ‘lease’, ‘charging cost’.

6 Google Survey, U.K., June 2020, ‘What would make you more likely to buy a battery powered electric vehicle (electric vehicles which run entirely on battery power & must be plugged)?, N = 1,353

7 Google Data, UK & DE, Jan - Dec 2018 vs Jan - Dec 2019, Automotive Regulatory & Incentive Searches

8 Google Survey June 2020, ‘Which of the below incentives would contribute to your decision to buy a battery powered electric vehicle?’, N = 1,216

9 Google Survey, U.K., June 2020, ‘What would make you less likely to buy a battery powered electric vehicle (electric vehicles which run entirely on battery power & must be plugged)?, N = 1,314

10 Google Data, U.K., June - July 2019 vs June - July 2020, All Automotive Electric Searches

11, Google Data, U.K., Jan - Dec 2018 vs Jan - Dec 2019, All Branded Automotive Electric Searches

12 Google Data, U.K., Jan - Dec 2018 vs Jan - Dec 2019, All Branded Automotive Electric Searches Excluding Models

13 Google Data, U.K., Jan - Dec 2018 vs Jan - Dec 2019, All Branded Automotive Electric Searches Only

14 McKinsey & Company, 29 June 2020 — ‘Leaving the niche: seven steps for a successful go-to-market model for electric vehicles’