Dynamic Remarketing delivers storkie express 203% higher conversions — with lower costs-per-conversion — than regular display

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Storkie Express was eager to boost brand awareness and to tell consumers about its custom printed cards and top-notch service. Through Dynamic Remarketing, they tailored ads to individual customers based on products they previously viewed on Storkie's site, helping them connect with consumers in relevant ways to big success.

Approach

Used Dynamic Remarketing to automatically tailor ad messaging

Tailored creative based on the products previously viewed on Storkie’s site

Goals

To create awareness of the Storkie brand and products

Connect with customers

Build long-lasting relationships

Results

Achieved conversion rates 203% higher than regular display ads and 119% higher than regular remarketing campaigns

Conversions grew 117% on Google Display Network

Dynamic Remarketing was 3x more likely to generate view-through conversion than regular remarketing

Using Google Firebase, Baneasa.ro Increases In-App Actions by 180%