Once upon a time in AdLand: Fairytale formats for video

March 2018

From Advertising Week Europe 2018: Watch our panel of industry leaders from BBH London, Ogilvy London and Twentieth Century Fox showcase how they’ve tested the limits of the YouTube platform. Dive into the ‘Greatest Stories Retold’ (as featured at Sundance and SxSW) and the results from a major motion picture launch.

Once Upon A Time in Adland: Fairytale Formats for Video - V2

Related: Get lost and inspired by the Greatest Stories Retold. Plus read how Twentieth Century Fox’s ‘The Greatest Showman’ motion picture unfolded through a series of exciting ads here.

The greatest stories retold on YouTube