Published
June 2016
Topics

9 Tips

to Win Big on Mobile with Google Ads

Google's mobile ad solutions — across Search, GDN, AdMob and YouTube — give you the opportunity to reach consumers across the globe to win hearts and minds in the moments that matter.

1
100 Billion Searches per month
40,000 every second

There are over 100 billion mobile searches on Google every month - that’s more than 40,000 every second! Make sure you optimise your ads to connect with this growing mobile audience.1

2
Go Visual + 90% VIEWERS

Want to get more visibility on mobile?
Go visual. With Google Display Network ads on mobile websites you can reach over 90% of internet users.2

3
2.000.000.000+ YouTube views

The number of hours spent watching videos on mobile is up 100% YoY with 2+ billion YouTube mobile views everyday. Use Trueview ads to be part of this revolution.3

4
+650.000 premium and niche apps

Customers spending more time in apps?
Connect with them using AdMob display ads that feature in over 650 thousand premium and niche apps.4

5
Automate Your Campaigns!

Do you want to drive app installs? Using Universal App Campaigns you can run a fully automated Android app install campaign across mGDN, AdMob, YouTube, the Play Store and Google Search.

6
+190 countries
+1 billion people
AD

Did we just say Play Store? Yes! Search ads extend to the Play Store, allowing you to reach the +1 billion people on Android devices across +190 countries.

7
OF UK CONSUMERS RESEARCH PRODUCTS ONLINE 24%

24% of UK consumers research products online, before purchasing offline. Store Visits help you measure this customer journey from online to in-store conversion.5

8
Take Aim

Need to connect with very specific audiences? You can target consumers by age, gender, language, location, keywords, device, operating system...we could go on.

9
Cross-device Results

Is it just about mobile? No! 90% of users move between devices to complete a task. To help you understand the full value of your advertising, we calculate cross-device conversions across both search and display.6