Programmatic

Programmatic

Programmatic buying isn't just efficient—it leads to more sophisticated and targeted campaigns. Get the latest research and case studies on real-time bidding and data-driven creative.

Appify your Campaigns

Report - October 2017

Legal & General’s starting steps into transformation bring back immediate value beyond ROI

Article - October 2017

State of Play: Harnessing Programmatic Direct

Article - June 2017

Brands Taking a Stand: 4 Industry Leaders on the New Rules of Brand Culture

Article - May 2017

Creating better ad experiences for everyone

Article - April 2017

Butlin’s and MEC: Real-Time Ad Personalisation Makes Light Weather of Google Search

Case Study - March 2017

How The Telegraph Reached Over One Million Monthly Readers on Google Play Newsstand

Case Study - March 2017

Mobile ads need an update. Programmatic native could be the answer

Article - September 2016

Boosting App Installs With Real-Time, Data-Driven Creative for Waze

Case Study - September 2016

The buyer’s guide to Programmatic Direct

Article - June 2016