Know them better

Know them better

People expect brands to use their purchase history to provide them with personalised experiences. Use your data to treat your customers like VIPs.

Article
Article

Moments that matter are multiplying—Are you ready for the future of marketing?

Article
Article

Mindset Matters: How Leading Marketers are Driving Growth

Perspective
Perspective

3 secrets of customer-centric search marketers

Perspective
Perspective

Not just for newbies: Use digital to nurture your existing high-value customers

Article
Article

Search Beyond: What role does creativity play in Search Advertising?

Case Study
Case Study

Secret escapes: re-engaging potential customers with Dynamic Remarketing and Conversion Lift

Case Study
Case Study

Butlin’s and MEC: Real-Time Ad Personalisation Makes Light Weather of Google Search

Case Study
Case Study

TradePoint drive incremental business growth through Google’s Search audience products