YouTube Insights UK, July 2014

July 2014

Keeping up with modern audiences isn't easy. They're constantly on the move, using multiple devices to consume content at different times of day, in a variety of locations. Reaching them is a matter of being in the right place at the right time, with the right content. but you can't be everywhere at once, can you? Using YouTube as a key channel, many brands have found that they can do just that. Here's why.

Building a brand in an age of hyper-targeted messaging