Success stories Discover the best-in-class case studies in Search and YouTube, from leading brands and agencies. Search stories How On the Beach pivoted their advertising strategy and saw a 72% higher conversion rate How a focus on efficiency helped Holiday Autos increase bookings by 85% More relevant ad headlines boost efficiency and clicks for TalkTalk How Bose reached consumers likely to make in-store purchases How Eurostar ads present the exact services users are searching for at the right moment Specsavers’ audience-led campaigns produce 218% surge in hearing tests How IKEA aimed to solve life’s biggest problems with smart SEO YouTube stories YouTube Works: the 2019 winning campaigns MR PORTER experiments with a new style of storytelling to reach holiday shoppers How Rihanna’s Fenty Beauty delivered ‘Beauty for All’ – and a wake-up call to the industry Going beyond the TV screen: The business of Mr Bean on YouTube Quaker's data-driven, digital-first ads lift sales Nectar’s mattress sales rise and shine, with help from YouTube United Kingdom Babybel drives store sales among its target growth audience
